Food packaging is one of the largest segments of the packaging industry; the trends that drive their decisions are the factors that drive your business.
Join Donna Ritson from report partners DDR Communications LLC and Paula Feldman, director of research & surveys, PMMI, for insight into the recent trends and advances in food packaging, and an overview of how this impacts your business in a Webinar based on PMMI’s new Trends and Advances in Food Packaging, 2010 Study.
Major Drivers in Sustainability and Innovation in Food Packaging
Understanding the three major drivers behind an increase in food production, new food products and the packaging innovation accompanying it is the foundation of this report, Trends and Advances in Food Packaging 2010. The challenges and obstacles packaging engineers face are paramount, with influences coming from:
- The economy,
- The consumer, and
- The large retailers and grocers.
All three drivers are interconnected and directly influence the food manufacturers, their packaging choices, and the innovative machinery needed to deliver the most sustainable, cost-effective package.
Packaging Trends
Current packaging trends are defined by the innovations needed to keep pace with the three drivers described above, and an ever increasing concern for food safety, ROI justification, and testing sustainable materials.
Sustainability was the major driver of packaging change in a PMMI Secondary Packaging Report conducted in 2008 and sustainability remains a major factor today. In fact sustainability is gaining momentum since every food company and industry expert participating in this report agrees that cost saving efforts span across all three packaging stages with the greatest emphasis on sustainability.
The voice of sustainability is heard throughout the food industry and sustainability initiatives are found in all packaging types; primary, secondary and transport:
- Material source reduction
- Less petroleum based, more bio-based materials
- Emphasis on recyclability, biodegradability
- Sourcing closer to the destination to reduce transportation costs and carbon emissions
- Pallet optimization
- Retail Ready Packaging (RRP)

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